Cars to desire. Reasons to choose them.We do more than list a car. We shape the right way to bring it to market and represent its owner through to the sale.
An engine, a specification, a colour combination. The story of those who chose the car and the care it has received. These details can make a car desirable. For them to matter in a sale, they need to be understood and communicated well.
BUBANI brings dedicated marketing and sales expertise to the private sale of each car: organised documentation, a reasoned asking price, photographs and content that convey its character, and attentive handling of enquiries.
For the owner, it means having one point of contact who brings preparation, presentation and negotiation together. The car comes to market with clear reasons to choose it; enquiries, appointments and offers receive consistent follow-through.
We represent the owner. The price, terms and acceptance of an offer remain their decisions.
We help you understand the car. In the negotiation, BUBANI represents the owner.
A car can be beautiful, imperfections included.
Our work is to make it desirable and allow it to be truly understood.
Two stages, one guiding hand.
We prepare the car for market and manage the sales process, keeping its presentation and the work behind the sale closely aligned.
We study the model, specification, history, maintenance and condition. We gather the available documents and organise the information into a readable dossier, identifying its sources and the points that need further attention.
Explore an example dossierThe owner receives a coherent account of their car. A prospective buyer can understand what makes it interesting and what to consider when making a decision.
We assess the car in its market and discuss a reasoned pricing position with the owner. Photographs, written descriptions and, where appropriate, video bring its individual qualities into focus: proportions, details, specification and condition.
We build a coherent presentation, ready for the selected channels and for conversations with prospective buyers.
We handle enquiries, explore each buyer’s interest and share relevant information. We arrange appointments, viewings and any independent inspections, keeping the conversation moving.
The owner stays informed without having to handle every enquiry personally or tell the car’s story from the beginning each time.
We gather offers, discuss their terms and support the owner in negotiations. We follow developments and coordinate the practical steps towards the sale, involving the appropriate professionals when needed.
The car remains with its owner. The price, terms and acceptance of an offer remain their decisions.
We are interested in what sets one car apart from another: a specification, a design decision, a documented history, the way it has been preserved. We want to make those distinctions visible and bring them into the sale. Passion shapes the way we see; the work gives substance to what we say.
Selected carefully.
Represented properly.
Described truthfully.
DOSSIER FT 001 · THE BUBANI APPROACH IN PRACTICE
A specification to understand. A history to trace. Condition to observe, measure and describe. The dossier brings these dimensions together, giving desire a sound basis.
The 380 PS 3.0-litre supercharged V6, AWD and eight-speed ZF transmission. The MY2018 update brings full LED headlights, redesigned front bumpers and Touch Pro.
Gallium / Silicon Silver outside, extended Siena Tan leather inside: the cabin’s warmth complements the bodywork’s silver and champagne reflections. It is one of the reasons this car joins the selection.
D / Jaguar specification obtained via VIN. The aesthetic interpretation reflects BUBANI’s point of view.
The warmth of Siena Tan. The interior photograph shows the combination described in the dossier; Jaguar records establish its specification.
Three owners. First registered in Italy on 30 November 2017. CARFAX and Italian vehicle register records establish the chronology; accounts gathered by the owner remain separately attributed.
Jaguar’s official service history adds dates, kilometres, workshops and work carried out. Read together, the available records preserve the relationship between time, distance and maintenance.
The map locates each area. The table records ranges and averages. Read together, they make the survey understandable, panel by panel.
The map codes correspond to the areas in the table. Left and right refer to the sides of the car.
The left front door (04L) has an average of 195.4 µm; the right door (04R), 122.4 µm. Each measurement remains linked to its panel and the survey’s indicative interpretation.
O / Survey carried out on 20 August 2026 by Riccardo Bubani using an ETARI MD 100 PRO MAX. Indicative diagram. The categories describe thickness; they do not, by themselves, establish the paintwork’s history.
C09 · Left front door aperture. Deformed trim in the area concealed when the door is closed.
O / Observed condition and photographs of this car. Authentic extracts from page 17; description and code in the condition overview on page 14.
FT 001 · v13 · 24 pages
The complete document, including events, imperfections and points for further attention.
Every piece of information retains its source.
Documents, observations and the owner’s statements remain clearly distinguished. The dossier is an example of BUBANI’s work: it helps readers understand the individual car and does not replace a technical inspection.
Understanding a car shapes how it is offered for sale. The F-Type shows how that work continues in conversations with prospective buyers.
Positioning and buyer enquiries
Specification, history and condition give substance to the car’s presentation and the reasoning behind its asking price.
The car has not yet sold. The two figures relate to different sales channels and terms.
Interest so far has been stronger from abroad. Alongside discussions about the car, the work includes enquiries into documentation, export and registration, including tax matters to be checked in the destination country.
Positioning and sales presentation
From a trade-in offer to a private sale: positioning analysis and preparation of the advert to bring the car to market. The sale was completed at €49,000.
Gross difference from the trade-in offer, before any costs. The comparison does not isolate the effect of the work carried out.
I have never been indifferent to their appeal. I have developed a deep connection with them, born of an unclouded fascination and the pleasure of observing, understanding and experiencing them for their own sake.
I have nurtured that relationship naturally and passionately, always looking for the deeper reasons behind things: a shape, a design decision, an engine’s character, the true meaning of a car.
Over time, I have been an enthusiast, owner, buyer, seller and marketer. Each experience has given me a different perspective, helping me understand cars, the pressures facing those who work in the industry and the desire felt by those who choose them.
Years of learning the trade and working across product, showrooms, marketing and communications have given me practical tools and a deeper understanding. I have become increasingly aware of the distance between what a car means to me and the way I have too often seen it presented and sold.
Along the way, passion grew into knowledge and then into a vision of my own: a way of thinking about cars, recognising their value and representing them so they can be truly understood.
I have seen where a privately owned car loses value before negotiations even begin: incomplete documentation, weak positioning, an indistinct presentation and disorganised handling of enquiries.
That is where BUBANI Automotive Studio began: with the desire to give this perspective a professional form, bringing together product knowledge, marketing and sales management.
This is also about doing justice to the cars, to pure passion, to truth, and to everyone who feels about them as I do, whether an owner, a buyer or an enthusiast.
Model, specification, history and condition matter more than price alone. We consider whether the car can be positioned credibly and represented transparently, alongside the owner’s expectations. Selection helps us establish whether we can do good work for that particular car.
The owner retains the car and decides the price, terms and acceptance of offers. BUBANI handles the commercial and organisational work. The sale is concluded between the parties, and the purchase price is paid to the seller.
We organise documents, compare the available information and identify where further checks are needed. Technical assessments are entrusted to qualified professionals and attributed to those who carry them out. The dossier does not replace a technical inspection and is not a certification of the car.
Before work begins, we clarify its scope, the fees and any specialist costs. Technical checks, paperwork and, where needed, transport or export procedures are coordinated with the appointed professionals.
No. The outcome also depends on the car, its price and demand. Our commitment is to prepare the car well and represent it commercially with care and consistent attention.
Would you like to introduce your car or learn more about one represented by BUBANI? Let’s start with its story, your questions and what you would like to do.
Email Riccardobubani.riccardo@gmail.comProject in development · Pilot in preparation.